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Mattia Rainò, a designer from Istituto Secoli in Milan, is the winner of the 2017 edition of The Link, the prestigious competition held in Cannes during the MarediModa trade fair.

Mattia Rainò was the only Italian finalist in the Underwear category, selected from among the most prestigious European fashion schools. The young designer from Salento presented the S/S 2018 women’s underwear collection titled Bellezza Altra: a project that challenges the classic concept of beauty, where imperfection becomes a distinctive element and a symbol of non-stereotypical beauty.

Mattia Rainò is a 24-year-old designer from Salento, born in Poggiardo and living between Maglie and Milan. His great passion for fashion manifested at a very young age. He learned basic techniques as a self-taught student and with the help of family members working in the industry. After graduating from a classical high school, he earned a degree in Fashion Design from the Politecnico di Milano. He then decided to specialize at Istituto Secoli in Milan, attending the Master’s in Patternmaking and Tailoring for Underwear and Bridal Wear. In November 2017, he reached the final and won the prestigious talent scouting competition The Link, where he presented the S/S 2018 women’s underwear collection titled Bellezza Altra: a project that challenges the classic concept of beauty, where imperfection becomes a distinctive element and a symbol of non-stereotypical beauty.

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Mattia Rainò wins The Link 2017 competition