SECOLI FASHION SHOW 2022
SENSE
SENSE as an act of “aesthetic feeling,” through the reading of the image captured in its creative narrative; a profound inquiry into the concept of aesthetics, conceived as sensation and intuition, beauty and perception, aimed at achieving an experience of intimate and sensory satisfaction that leads to the “beauty of sense.”
SENSE leads to the construction of AESTHETIC ENVIRONMENTS, each defined by its own character and temperament.
AUTHENTICITY
Explicit, Pure, Manifest.
The environment is pure, the bond eternal, and the aesthetic feeling vibrant. This condition translates into a material dimension captured in its deepest essence, severely delicate yet long-lasting.
SYMBOLIC
Metaphorical, Interpretative, Allegorical.
The aesthetic environment is ironically symbolic. The symbol is lightning-fast and intuitive: it does not require full revelation to be understood in its entirety; a single detail reveals the whole. The symbol is betrayed by a provocative connotation, bordering on the ridiculous; the meaning is translated by desecrating it.
DYNAMISM
Vivacity, Movement, Energy.
An atmospheric aesthetic environment, not at all sharp, immaterial, with a rarefied aura in which an entity comes to life, slowly developing and becoming increasingly substantial, thanks to an energetic movement and an implosion of color that transform the subject from untamed and overloaded to gradually defined.
STASIS
Staticity, Timelessness, Inertia.
Silence and contemplative quiet define the aesthetic environment by capturing time—a theft of time: stasis appears renewable, an aesthetic is built that leads to an apparent calm because it is alive; the subject integrates with the environment; aesthetic details come into focus.
BALANCE
Attunement, Harmony, Connection.
A set of elements that only together create beauty, giving life to a synesthetic balance, understood as a union between linked harmony, dreamlike form, and stability imposed by rigid perceptual conformations and fluid perceptual conformations that, when connected, generate an intimate bond.
INTENSITY
Expressiveness, Power, Depth.
Intensity, as intense expressiveness and expressive intensity. The aesthetic environment, initially aseptic, is charged through the energy of a new relationship between subject and object which, by assuming expressive intensity, leads to a gradual dead calm.