Porta Venezia Design District · April 2026
Uniform as an identity, creative, and performative expression in the contemporary neighborhood. A garment that tells the story of Milan's urban experience.
UNIFORM & VISUAL PROJECT
The outfit that tells the story of a district. Designers from Istituto Secoli interpret the soul of Porta Venezia — historic and monumental, yet rebellious and contemporary. An iconic, gender-neutral and sustainable uniform created for the District's staff, where fashion becomes a symbol of identity and community.
01 — Concept & Research
The project stems from the observation of the Porta Venezia neighborhood as a lived, performative, and identity space. The uniform becomes the link between those who live there and those passing through, between history and contemporaneity. A shared visual code: practical and functional everyday clothing, rooted in the historicity of the Milanese neighborhood.
02 — Storyboard
The storyboard recounts the entire creative process that led to the creation of UNIFORM: from the briefing meetings with Porta Venezia Design District, to the development sessions with the teachers of Istituto Secoli, up to the technical construction of the garment in the atelier.
A visual diary of the project — conversations, reviews, digital sketches, and patterns — documenting the dialogue between territory, institution, and designer.
02 — Sketch Development
The digital sketch on iPad accompanies the entire design phase, allowing for real-time exploration of color variants and defining construction details before moving to the muslin.
The color palette — military green, lilac, powder pink, burgundy, camel — was developed in close dialogue with the territory and its inspirations: Liberty architecture, the neon lights of Bar Basso, the neighborhood markets.
03 — Process
The pattern making follows a rigorous process: construction of the handmade pattern, fitting adjustments, first muslin in natural fabric. Every detail — the envelope pockets, the modular hood, the side straps — is studied and verified on the mannequin before proceeding.
The creative journey integrates visual research of the neighborhood, moodboard construction, and technical experimentation in a continuous flow between ideation and realization.
01Pattern
02Pattern Making
03First Muslin
04Fitting
09 — Atelier
04 — Tech Pack
Oversized workwear-constructed jacket with an integrated hood and a shirt collar. The deliberately wide silhouette converses with the volumes of Liberty architecture, while the pocket system — triangular envelope on the chest, cargo at the waist — refers to the practical use of the contemporary uniform.
05 — Color Variants


Military Green
The main colorway of the project. Military green dialogues with the lilac collar and powder pink envelope pockets — a chromatic tension between functional and sensitive.
CW-01 · Green + Lilac + Pink


Dark Burgundy
Intense and nocturnal palette. Deep burgundy with lilac contrast evokes the evening energy of the neighborhood — the neon lights of Bar Basso, the rosy lights of Porta Venezia's venues.
CW-02 · Burgundy + Lilac


Natural Camel
Warm and neutral tones that recall the stone facades of Milanese Liberty style. Camel with lilac and pink recalls the elegant everyday life of the neighborhood during daytime.
CW-03 · Camel + Lilac + Pink

Solid Purple
The boldest version of the palette. Saturated purple with orange accents creates maximum chromatic tension — a garment that stands out in the urban space as a performative object.
CW-04 · Purple + Orange

Green + Orange
High visual impact variant. Bright orange on the pockets and side tabs transforms the military green into an urban signal, visible and recognizable in the fabric of the city.
CW-05 · Green + Orange


Earth Brown
Organic and earthy palette. Brown with lilac evokes the material surfaces of the neighborhood's historical architectures — a garment that blends in and reveals itself in the urban landscape.
CW-06 · Earth Brown + Lilac

Off White
The absolute version — a garment reduced to its pure form. White without chromatic contrast enhances the structural construction: the pockets, the hood, the oversized silhouette read like architecture.
CW-07 · Off White · Single color
04b — Final Render
The completed jacket, worn by a model in front and back views. The final render shows the main colorway — military green with a lilac collar, powder pink envelope pockets, and a drawstring cord — in its definitive version.
06 — Flat Layouts
CW-02
Burgundy + Lilac
CW-06
Earth Brown + Lilac
CW-03
Camel + Lilac + Pink
CW-01
Green + Lilac + Pink (with logos)
08 — Video
The video documents the garment in motion, highlighting the construction, pocket details, and the quality of the materials.
Acknowledgments
Special thanks for providing the fabrics go to the brand Zerow, a B2B marketplace specialized in textile deadstock, and the Teatro Elfo Puccini which will host part of the installation inside its Foyer.