Porta Venezia Design District · April 2026

UNIFORM

Uniform as an identity, creative, and performative expression in the contemporary neighborhood. A garment that tells the story of Milan's urban experience.

DesignerAndrea Bartoletti
InstitutionSecoli Milano
DateApril 2026

UNIFORM & VISUAL PROJECT

The outfit that tells the story of a district. Designers from Istituto Secoli interpret the soul of Porta Venezia — historic and monumental, yet rebellious and contemporary. An iconic, gender-neutral and sustainable uniform created for the District's staff, where fashion becomes a symbol of identity and community.

Creative DirectionArthur Arbesser - Domenico Civita
Designed byAndrea Bartoletti
InstitutionIstituto Secoli
DatesApril 21–24 · Teatro Elfo Puccini · April 21–26
Thanks toElfo Puccini, Zerow
Andrea Bartoletti in the atelier

The Neighborhood
as a Uniform

The project stems from the observation of the Porta Venezia neighborhood as a lived, performative, and identity space. The uniform becomes the link between those who live there and those passing through, between history and contemporaneity. A shared visual code: practical and functional everyday clothing, rooted in the historicity of the Milanese neighborhood.

Moodboard — Uniform in the neighborhood Moodboard — Performative / Everyday

The Journey

The storyboard recounts the entire creative process that led to the creation of UNIFORM: from the briefing meetings with Porta Venezia Design District, to the development sessions with the teachers of Istituto Secoli, up to the technical construction of the garment in the atelier.

A visual diary of the project — conversations, reviews, digital sketches, and patterns — documenting the dialogue between territory, institution, and designer.

Ch. 01

PVDD Briefing

The first meeting with Porta Venezia Design District. The presentation of the brief, listening to the territory, defining the theme: Uniform as the neighborhood's identity code.

PVDD Briefing — first meeting
Brief presentation
Working session with PVDD
Working session

Ch. 02

Secoli Review

Critique sessions with Istituto Secoli teachers. Review of sketches, refinement of the concept, discussion on visual references gathered in the neighborhood.

Review with Istituto Secoli teacher
Sketch review
Presentation of boards
Research boards
Color comparison on fabrics
Samples and palette

Ch. 03

Digital Development

Video call with district partners and digital development of sketches. Presentation of progress, real-time feedback, and integration of observations into the design process.

Video call with PVDD and Istituto Secoli
Remote meeting
Digital sketch development on iPad
Drawing on iPad

Ch. 04

In the Atelier

The construction phase: pattern making, cutting, sewing. The transfer of the digital project onto matter — canvas, threads, shapes — up to the first muslin (toile).

Pattern construction in the atelier
Handmade pattern
Technical pattern making
Technical pattern making

From Drawing
to Digital

The digital sketch on iPad accompanies the entire design phase, allowing for real-time exploration of color variants and defining construction details before moving to the muslin.

The color palette — military green, lilac, powder pink, burgundy, camel — was developed in close dialogue with the territory and its inspirations: Liberty architecture, the neon lights of Bar Basso, the neighborhood markets.

Digital sketch on iPad Color palette selection Sketch detail

From Idea
to Muslin

The pattern making follows a rigorous process: construction of the handmade pattern, fitting adjustments, first muslin in natural fabric. Every detail — the envelope pockets, the modular hood, the side straps — is studied and verified on the mannequin before proceeding.

The creative journey integrates visual research of the neighborhood, moodboard construction, and technical experimentation in a continuous flow between ideation and realization.

Designer at the table with a pattern 01Pattern
Pattern making, hands, and ruler 02Pattern Making
Muslin draping on mannequin 03First Muslin
Hood fitting on mannequin 04Fitting

09 — Atelier

In the Atelier

Hands tracing a pattern
Pattern study
Collar muslin draping
Muslin draping
Designer drawing on iPad
Digital sketches

The PVDD
Jacket

Oversized workwear-constructed jacket with an integrated hood and a shirt collar. The deliberately wide silhouette converses with the volumes of Liberty architecture, while the pocket system — triangular envelope on the chest, cargo at the waist — refers to the practical use of the contemporary uniform.

Features

  • Modular hood
  • Shirt collar
  • Triangular envelope pockets
  • Waist cargo pockets
  • Side straps
  • Bottom rivets

Materials

  • Cotton canvas
  • Snap buttons
  • Drawstring cord
  • Metal rivets
  • Istituto Secoli logo
  • PVDD District logo
Technical drawing — 4 views

05 — Color Variants

The Colorways

Green front and back
Green flat layout

Military Green

The main colorway of the project. Military green dialogues with the lilac collar and powder pink envelope pockets — a chromatic tension between functional and sensitive.

CW-01 · Green + Lilac + Pink

Burgundy front and back
Burgundy flat layout

Dark Burgundy

Intense and nocturnal palette. Deep burgundy with lilac contrast evokes the evening energy of the neighborhood — the neon lights of Bar Basso, the rosy lights of Porta Venezia's venues.

CW-02 · Burgundy + Lilac

Camel front and back
Camel flat layout

Natural Camel

Warm and neutral tones that recall the stone facades of Milanese Liberty style. Camel with lilac and pink recalls the elegant everyday life of the neighborhood during daytime.

CW-03 · Camel + Lilac + Pink

Purple front and back

Solid Purple

The boldest version of the palette. Saturated purple with orange accents creates maximum chromatic tension — a garment that stands out in the urban space as a performative object.

CW-04 · Purple + Orange

Green orange front and back

Green + Orange

High visual impact variant. Bright orange on the pockets and side tabs transforms the military green into an urban signal, visible and recognizable in the fabric of the city.

CW-05 · Green + Orange

Brown front and back
Brown flat layout

Earth Brown

Organic and earthy palette. Brown with lilac evokes the material surfaces of the neighborhood's historical architectures — a garment that blends in and reveals itself in the urban landscape.

CW-06 · Earth Brown + Lilac

Off white front and back

Off White

The absolute version — a garment reduced to its pure form. White without chromatic contrast enhances the structural construction: the pockets, the hood, the oversized silhouette read like architecture.

CW-07 · Off White · Single color

The Finished Garment

The completed jacket, worn by a model in front and back views. The final render shows the main colorway — military green with a lilac collar, powder pink envelope pockets, and a drawstring cord — in its definitive version.

Final render — front and back on model

06 — Flat Layouts

Interior Colors

Flat — Burgundy CW-02 Burgundy + Lilac
Flat — Brown CW-06 Earth Brown + Lilac
Flat — Camel CW-03 Camel + Lilac + Pink
Flat — Green with logos CW-01 Green + Lilac + Pink (with logos)

Catwalk & Details

The video documents the garment in motion, highlighting the construction, pocket details, and the quality of the materials.

Acknowledgments

Special thanks for providing the fabrics go to the brand Zerow, a B2B marketplace specialized in textile deadstock, and the Teatro Elfo Puccini which will host part of the installation inside its Foyer.

Zerow Italianmoda B2B Fashion Solutions Teatro Elfo Puccini